Does this violate WhatsApp's opt-in policy?

No — FlexyPass only resolves users who previously opted in to WhatsApp communications through FlexyPe checkout. Updatrr only messages them if they are already opted in to your brand's WhatsApp list.

How many anonymous sessions does FlexyPass typically resolve?

Match rates vary by store, but most brands see 15–30% of anonymous sessions resolved — a significant incremental audience on top of logged-in cart abandoners.

Can I suppress messaging for customers who purchased in the last 7 days?

Yes. Updatrr's suppression rules let you skip any contact who purchased within a configurable recency window.

Anonymous User Detection

FlexyPe Anonymous × Updatrr

Identify anonymous Shopify visitors by phone number and send WhatsApp nudges before they ever add to cart.

Install Updatrr Free Book a Demo

About this integration

FlexyPass by FlexyPe de-anonymises site visitors by matching their device fingerprint to known FlexyPe checkout users — revealing their phone number even if they browsed without logging in. Updatrr picks up these identified sessions and sends WhatsApp messages to bring them back, turning cold traffic into recovered revenue.

FlexyPass detects an anonymous visitor session on your Shopify store and resolves their phone number. It sends this data to Updatrr via webhook. Updatrr then checks if the visitor has an abandoned cart or browsed a product page and fires a personalised WhatsApp message within minutes.

What you get

✓Reach customers who abandoned without logging in
✓Identify anonymous sessions at the product-browse stage
✓WhatsApp nudges before abandoned cart — higher conversion
✓GDPR/PDPA compliant — only contacts opted-in FlexyPass users

Webhook URL

Add this URL as your webhook endpoint. Pass your Updatrr API Key as the request header: X-UPDATRR-API-KEY

https://prizmacommunicator.prizmacommerce.com/webhook/v2/flexype/leads

Header key: X-UPDATRR-API-KEYHeader value: YOUR_API_KEY

Your API Key: Shopify Admin → Apps → Updatrr WhatsApp AI Automation → WA API Account → API Key

How to set up the FlexyPe Anonymous (FlexyPass) integration

1
Copy your Updatrr API key
Shopify Admin → Apps → Updatrr WhatsApp AI Automation → WA API Account → API Key.
2
Open FlexyPe dashboard → FlexyPass settings
Navigate to FlexyPass → Integrations → Webhooks.
3
Register Updatrr as a destination
Paste the webhook URL shown below. Add header: Key = X-UPDATRR-API-KEY, Value = your API Key from Step 1.
4
Select session_identified event
This event fires when FlexyPass successfully resolves an anonymous visitor. Enable it.
5
Configure Updatrr trigger
In Updatrr → AI Automation, create an automation triggered by anonymous_session_identified. Choose a browse-abandonment message template and set the delay to 10–20 minutes.

Frequently asked questions

Does this violate WhatsApp's opt-in policy?: No — FlexyPass only resolves users who previously opted in to WhatsApp communications through FlexyPe checkout. Updatrr only messages them if they are already opted in to your brand's WhatsApp list.
How many anonymous sessions does FlexyPass typically resolve?: Match rates vary by store, but most brands see 15–30% of anonymous sessions resolved — a significant incremental audience on top of logged-in cart abandoners.
Can I suppress messaging for customers who purchased in the last 7 days?: Yes. Updatrr's suppression rules let you skip any contact who purchased within a configurable recency window.

Related integrations

Nitro

View →

FlexyPe Checkout

View →

GoKwik

View →

Ready to connect FlexyPe Anonymous (FlexyPass) with WhatsApp?

Install Updatrr on Shopify and set up this integration in under 5 minutes.

Start Free Trial All integrations